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What "The Innovator's Dilemma" Misses, And Why It Can Be Dangerous For Your Business
Legendary businesses don’t disrupt themselves.
Oct 1
•
Category Pirates 🏴☠️
19
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What "The Innovator's Dilemma" Misses, And Why It Can Be Dangerous For Your Business
www.categorypirates.news
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15
46:39
Simplicity Is Velocity: The One-Sentence Strategy
Great businesses are incredibly simple.
Sep 9
•
Category Pirates 🏴☠️
29
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Simplicity Is Velocity: The One-Sentence Strategy
www.categorypirates.news
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4
8:20
Celebrating 2 Years of Snow Leopard! ❄️
How legendary writers, creators, and entrepreneurs create a category of one.
Aug 12
•
Category Pirates 🏴☠️
and
Joe Pine
21
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Celebrating 2 Years of Snow Leopard! ❄️
www.categorypirates.news
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7
28:31
The Category Makes the Brand: Unpacking Brand Hierarchy in Category Design
People have to know what it is before they care who makes it.
Jul 22
•
Category Pirates 🏴☠️
29
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The Category Makes the Brand: Unpacking Brand Hierarchy in Category Design
www.categorypirates.news
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1
31:26
Apple’s Strategic Mastery: Unpacking the Category of Personal Intelligence
What Apple and Tim Cook just did was absolutely brilliant.
Jun 17
•
Category Pirates 🏴☠️
25
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Apple’s Strategic Mastery: Unpacking the Category of Personal Intelligence
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2
25:10
The Hero’s Journey: How To Make Your Customers The Heroes Of Their Own Transformational Journeys
As the Mentor for this journey, you must make the adventure meaningful to the hero.
May 27
•
Category Pirates 🏴☠️
24
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The Hero’s Journey: How To Make Your Customers The Heroes Of Their Own Transformational Journeys
www.categorypirates.news
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2
38:48
What Apple's $110 Billion Stock Buy-Back Means For The Category Queen
The winds are a-changin'...
May 6
•
Category Pirates 🏴☠️
18
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What Apple's $110 Billion Stock Buy-Back Means For The Category Queen
www.categorypirates.news
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5
17:53
Escape The Annual Strategy Planning Trap With Strategy Therapy
Facing the pain upfront makes the entire strategy planning process go faster, smoother, and easier.
Jan 22
•
Category Pirates 🏴☠️
32
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Escape The Annual Strategy Planning Trap With Strategy Therapy
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7
16:23
Where Is Consumer Spending Heading?
Watch now (17 mins) | Category insights on the future of retail and delivery.
Sep 18, 2023
•
Category Pirates 🏴☠️
39
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Where Is Consumer Spending Heading?
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17:11
Is Twitter's Rebrand to X a Category Design Play?
What everyone is missing about the strategy and opportunity.
Jul 31, 2023
•
Category Pirates 🏴☠️
22
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Is Twitter's Rebrand to X a Category Design Play?
www.categorypirates.news
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10
16:05
How to Differentiate the Old vs New Category, Without Comparing
What to keep in mind when leveraging a FROTO.
Jul 19, 2023
•
Category Pirates 🏴☠️
24
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How to Differentiate the Old vs New Category, Without Comparing
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10
7:14
Why Do So Few Companies Category Design Markets?
Watch now (13 min) | Shipping products and category-designing markets are not the same thing.
Jun 28, 2023
•
Category Pirates 🏴☠️
18
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Why Do So Few Companies Category Design Markets?
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5
12:55
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