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Chris Stanley's avatar

2nd time I've heard advice about thriving in a recession. Good thing I've been following category pirates advice and focused on my category more than my share of an existing category.

I feel differentiated from everyone else and I feel our audience is viewing us different.

Thanks for all the help!

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Keith Hayden's avatar

The message not to fall into the better trap or try and catch demand during a recession is just want I needed to hear.

For me, now is the time to double down on my non-obvious content for members of the military community to join the creator economy. By framing it as an intellectual safety net for future economic uncertainty, I expect more people to find my digital products and services soon.

Thank you Category Pirates for another awesome newsletter!

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