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All Business Is Personal: Why Relationship Capital Is The Most Underestimated Form Of Wealth

The biggest myth in business: β€œIt’s just business.”

Dear Friend, Subscriber, and Category Pirate,

Everything in business is personal.

The deals you close. The partnerships you forge. The people who fight for you when it matters most.

And yet, most people treat relationships like transactions. They keep β€œwork” separate from β€œlife,” believing success is built on skills, strategy, and spreadsheets alone.

That…

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