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Morgan Snyder's avatar

This is one my faves. Good work, mateys. πŸ΄β€β˜ οΈ

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Ajay Karwal's avatar

Brilliant post. Thanks for covering everything in so much detail.

I’m at a point in my life where I have a hand (or maybe just a finger) in several different pies in different categories and I could really do with focusing more on which category I want to be in.

This has given me lots to think about.

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Forrest Dombrow's avatar

In what order do you recommend reading your four books?

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Category Pirates πŸ΄β€β˜ οΈ's avatar

Hey Forrest, it depends on what you're looking to learn.

β€’ The 22 Laws will help you get a solid footing on the fundamentals of category designβ€”it's a must-read and a great reference guide.

β€’ Snow Leopard is perfect if you're looking to create a category of one as a writer or creator.

β€’ The Marketer's Guide is specifically for using category design in marketing.

β€’ The Category Design Toolkit is great for getting the hang of category design in a business context.

Let us know if that helps, or if you have other questions.

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TheThinker's avatar

Hey guys, I'm just finishing my book on the new category I am creating, along with all the SEO content, and my questions to you, is when should I let the cat out of the bag about my new category? My plan is to publish my book and content and do many things for a lightning strike all in a short window of time. Should I have keep everything a secret until I'm ready for the lightning strike?

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Category Pirates πŸ΄β€β˜ οΈ's avatar

Great question. We answered it in a Pirates Perspective video and want to make sure you saw it: https://categorypirates.substack.com/p/do-i-keep-my-category-secret

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Michel Hauzeur's avatar

Thanks, this new concept is blowing my mind, but at the same time giving me many ideas to implement in my company.

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Category Pirates πŸ΄β€β˜ οΈ's avatar

Mind blowing is the first step to different thinking.

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hale68's avatar

A beginner's guide to category design helps businesses create unique market positions by developing a distinct point of view and focusing on specific customer needs, ultimately aiming to become the "Category King".

To excel in the pharmaceutical representative job search, start by obtaining a relevant degree and networking within the industry. Customize your resume and cover letter, highlighting your product knowledge and communication skills. Research companies thoroughly and consider informational interviews. Stay persistent and informed about industry trends to enhance your chances of securing a position. https://usatimemagazine.co.uk/lessons-from-the-no-1-ranked-e-learning-consultant-on-upwork/

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Salvador Lorca πŸ“š ⭕️'s avatar

Good insight. Can I translate part of this article into Spanish with links to you and a description of your newsletter?

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Caroline De Diego's avatar

Dear Category Pirates team, I am trying to cancel my subscription but i used my work email and have now left the company so that i have now way to connect to my account. Please help me cancel my subscription!

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Category Pirates πŸ΄β€β˜ οΈ's avatar

Hi Caroline, can you please send us the email connected to your account to hello@categorypirates.com? We'll get it sorted.

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